In 2018 some BIG names in cosmetics announced their cosmetics for men lines. But, makeup for men is not exactly new. We all know that men are powdered up when they are on movie screens, or on television.
They say it is because the lights in the studio would reflect off of the heads and noses of a shinny man. We accept that. We never questioned it.
In the back of our minds, we were sure for the John Waynes of the world to allow a cosmetic brush anywhere near his manly face, there had a danger. So we ignored it and said a silent thank you that our sons were not struck blind by a blazing headshot.
While the big names in the makeup industry are just now jumping on the men’s makeup train, it has been roaring down the track for a while now. In fact, men’s makeup is a multi-billion dollar industry that is global at this point.
It’s not just body wash
If you want to understand how men’s makeup affects real men, you should read about how it began for one man, who is now an industry leader. There are plenty of teenagers out there expressing themselves with beautiful colors of hair, makeup, and clothes.
All you have to do is open YouTube to see how that has taken off. One of these artists has even been featured on Covergirl Magazine, and he has over 800,000 followers on YouTube.
While that is fun for teens, men who work in the area of business, communication, the law, or the medical field would not exactly fit in if they showed up in bright blue eyeshadow.
It is fair to say that even these brave young men had little choice of where to get their makeup. In women’s cosmetics, there are hundreds of choices. In the men’s section, there was body wash, hair gel, and some cologne with manly names like, “New Leather” or “Bleu de Chanel“. If a man wanted to cover a skin problem or look especially alluring for a photo, he had to choose women’s products.
Why that matters
Perhaps you have not given it much thought, but a man’s skin is not the same as a woman’s skin. As a matter of fact, the International…
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